Dr. Iman Naderi
Assistant Professor of Marketing
o: Dolan School of Business Rm 1110
Yazdanparast, Atefeh, Iman Naderi*, Nancy Spears, and Robert O. Fabrize (forthcoming), “Advertising and Pseudo-Culture: An Analysis of the Changing Portrayal of Women in Print Advertisements,” Journal of Macromarketing
* The first two authors contributed equally.
Naderi, Iman and Audhesh K. Paswan (2016), “Narcissistic Consumers in Retail Settings," Journal of Consumer Marketing, 33 (5), pp. 376-386.
Naderi, Iman and David Strutton (2015), “I Support Sustainability But Only When Doing So Reflects Fabulously on Me: Can Green Narcissists Be Cultivated?” Journal of Macromarketing, 35 (1), pp. 70-83.
Naderi, Iman and David Strutton (2014), “Can Normal Narcissism Be Managed to Promote Green Product Purchases? Investigating a Counterintuitive Proposition,” Journal of Applied Social Psychology, 44 (5), pp. 375-391.
Naderi, Iman (2013), “Beyond the Fad: A Critical Review of Consumer Fashion Involvement,” International Journal of Consumer Studies, 37 (1), pp. 84-104.
Naderi, Iman, Ahmad Sharbatoghlie, and Ahmadreza Vafaeimehr (2012), “Housing Valuation Model: An Investigation of Residential Properties in Tehran,” International Journal of Housing Markets and Analysis, 5 (1), pp. 20-40.